Hotel groups and chains
This ambitious rollout covers Valk Exclusief’s hotels in the Netherlands and Germany, spanning more than 7,100 rooms, 55 restaurants, 475 meeting spaces, plus wellness centres, bars, and retail outlets. Serving over 11 million guests annually, the group operates one of the most complex hospitality footprints in the region.
Apaleo and THE FLAG bring agentic AI into live hotel operations with autonomous task creation
Apaleo and THE FLAG are using agentic AI to automate hotel operations: the Trace Agent turns guest requests into tasks without manual input, saving time and streamlining workflows.
Anna Fechner
Cocoon & Eckelmann Hotels move entire portfolio to Apaleo ahead of 2026 expansion
Cocoon & Eckelmann Hotels will move its full portfolio to Apaleo’s API-first platform, covering nine operations and 800 rooms. The migration replaces a legacy system and supports the group’s 2026 expansion, including Munich’s Hotel Europäischer Hof.
Petra Hancz
Nestor Stay grows booking value 62% and direct bookings 168% after using AI tools on Apaleo
Nestor Stay, a London-based hospitality group, uses AI-powered guest communication and operations on Apaleo to scale efficiently, boost direct bookings, and deliver strong guest satisfaction across its growing portfolio.
AH Group Hotels boosts guest ratings while cutting 20 manual tasks a day
Apaleo gives AH Group Hotels the agility to adapt fast, automate workflows, and scale a digital guest journey across all properties.
Valk Exclusief selects Apaleo to power group-wide digital transformation across 43 hotels
Since launching the project in September 2024, Valk Digital – the hotel group’s dedicated technology arm – has successfully brought 10 'champion' hotels live on Apaleo, with all 43 of Valk Exclusief’s hotels on track to migrate by December 2025.
How Roatel runs 100% digital micro-hotels along highways
Roatel, powered by Apaleo as its technological foundation, pioneers fully digital micro-hotels along highways. All processes are automated, enabling rapid scaling and new locations to go live in under 24 hours.
